Director's Message

Welcome to the Institute for Management and Business Research (IMBRe) Universiti Utara Malaysia. Established in 2010, IMBRe serves to provide a platform for research activities related to the field of business and management at UUM. Currently, our focus areas of research include:

              • Business Reporting & Governance
              • Risk Management
              • Innovation & Sustainability
              • Quality Management & Competitiveness
              • Halal Hub and Arab-Malaysian Business

It is also the role of IMBRe to generate case studies in management and business for teaching purposes. This is in parallel with the University's initiatives at promoting the use of case studies in teaching. To achieve the objective, IMBRe regularly conducts research trainings and case writing workshops. We also work closely with the industry in ensuring that sound and relevant case studies are written. IMBRe also publishes books of case studies, and research monographs. In addition, the Institute is also responsible for the publication of The Journal of Business Management and Accounting.

This web page provides details of the Institute's research and case study projects, including talks and workshops. It is our hope that these efforts at promoting research and publication activities will benefit the academia, industry, government and society as a whole.

I welcome your comments and suggestions, thank you.

Assoc. Prof. Dr. Chek Derashid
Director
Institute for Management and Business Research (IMBRe)

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