JBMA Volume 4

1. Does Flood Affect Property Values? A Hedonic Analysis of Residential Property Values in Peninsular Malaysia
  Nur Hafizah Ismail, Mohd Zaini Abd Karim, Bakti Hasan Basri
   
2. The Impact of Product Cues and Brand Attitude towards Purchase Intention of Automobiles 
  Noor Azmi Hashim, Osman Mohammad, Mahmod Sabri Haron
   
3. Factors Associated with Employees' Choice of Mandatory Retirement Plan: The Case of Malaysian Public Universities
  Habibah Tolos, Arpah Abu Bakar, Muhammad Bashir Owolabi Yusuf
   
4. Research and Development Evaluation Remodelling in Malaysia: An Idealistic Framework
  Nor Hasni Osman, Abu Bakar Allumi Nura
   
5. Leadership Styles and Performance of Public Sector Organizations: The Case of Saudi Arabia
  Hamzah Abdul Rahman, Mu?taman Jarrar, Omar Diaj Omira
   
6. Entrepreneurial Development and its Learning Process: Evidence from Indonesia
  H Rohmat, Mohd Sobri Minai, Mohd Salleh Hj. Din
   
7.
  Darwina Hj. Ahmad Arshad, Sharifah Nora Al-Idrus
   
   
   
   

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The Impact of Product Cues and Brand Attitude towards Purchase Intention of Automobiles

Abstract

 

The varying characteristics reflective of the actual diversity in how intentions are conducted have found that intentions are significantly better predictors of purchase behavior for existing products and durable than for non-durable products. These results are remarkable because, in practice, intentions are often used to predict sales for new non-durable products, and they are better predictors of behaviors over a short horizon. Branding is also important because it communicates a brand?s business proposition. The most successful visual expression of a brand is its core attributes, and a positive emotional relationship between the brand and its audience needs to be established. Building a local, regional, or national brand with a clearly defined and understood target audience is difficult and even more difficult when a global brand is at stake. Some global brands are strongly associated with their country of origin. In certain categories, this is part of the essence of the brand. Automobiles are the most notable example. The objective of this study is to understand the variables influencing consumers? purchase intention related to automobiles. In particular, this study provides insight into the perception of Malaysian consumers with regards to their purchase intention of a certain brand of automobiles.

 

Keywords: Product cues, attitude towards brand, automobile

 


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Research and Development Evaluation Remodelling in Malaysia: An Idealistic Framework

Abstract

 

This paper provides an idealistic conceptual framework for Research & Development (R&D) evaluation. R&D is very important in higher level decision making. In Malaysia, though the spending is on increasing term, only a small proportionate of Gross Domestic Product (GDP) is allocated to fund R&D as compared to the required tasks in the vast fields of research. A lot of efforts were spent in R&D, the undertakings of which should be monitored and well-funded to ensure the results of the research are considered in making decisions that could be shared, implemented, improvised, and evaluated. Public research which focuses more on educational know-how in the development of human resource/human capital could be assimilated in R&D of private sectors which focus more on scientific, technology, material handling, and information and communication technology (ICT). The more advances occur in science and technology fields, the demand for manpower in the related fields would increase. In spite of this, any improvement from the implemented research result could not be assured even with functional R&D systems if there is no constant evaluation and post decision valuation. The collaboration of public-private R&D institutions would generate a new breed of innovative entrepreneurs that could assist Malaysia to achieve developed nation status as set out in Vision 2020. The outcome of this paper is a proposed model of the Malaysian R&D evaluation in public agencies, private sectors, and universities to construct an idealistic R&D decision evaluation framework for future application. The model presents the interconnected interactions that take place within the stakeholders circle in R&D network. Basically, the model is drawn up under the principle that virtually there are balanced interactions and the interested parties are inter-related.

 

Keywords: R&D, public-private R&D institutions, evaluation decision.

 

 

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Leadership Styles and Performance of Public Sector Organizations: The Case of Saudi Arabia

Abstract

 

In Saudi Arabia, public organizations have been associated with poor management and performance. Little is understood about the reasons for such poor performance. Skilled and trained leaders are required to sustain the performance of these organizations. This paper focuses on the effect of leadership styles on the performance of Saudi Arabia public organizations. Cross-sectional data of 400 employees working in 16 ministries under the Saudi Arabia Government were obtained. The validity and reliability of the measurement and structural model were tested. Partial Least Squares Structural Equation Modeling (PLS-SEM) was applied to test the study hypotheses. The result of PLS-SEM analysis indicated a significant effect of leadership style on the organizational performance at the 0.01 level of significance. Leadership styles play a critical role in improving organizational performance in Saudi Arabian public organizations. Future research is recommended to explore further the predictors affecting the performance of public organizations in Saudi Arabia.

 

Keywords: Leadership styles, performance, public sector organizations, Saudi Arabia

 

 

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Factors Associated with Employees' Choice of Mandatory Retirement Plan: The Case of Malaysian Public Universities

Abstract

 

This study examines the factors that influence public sector employees in making a decision to enroll in either one of the two types of mandatory retirement plans. A survey of 348 Malaysian public universities employees was conducted, and the data obtained were analyzed using a logistic regression model. The results show that knowledge, plan feature, sources of retirement income, health status, job mobility, and extending work are the contributing factors of the choice of the retirement plan. Apart from extending the extant literature on retirement plan, this study provides further understanding of the employees' retirement decision in a different scenario of retirement systems.

 

Keywords: Choice, pension plan, employee provident fund (EPF), defined benefit plan, defined contribution plan

 

 

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